We all agree we are sick and tired of spam, right? Even with the greatest spam filters, we still have to review our spam/junk folders to find those legit messages that get caught in the spam trap. (Check out my article Simple Tips on How to Deal with Spam.)
Once each day I go through my spam folder, mark those that are spam as junk and move the others to their appropriate folder. If I don’t have the discipline to do this every day the volume builds and gets unmanageable. I have probably deleted legit emails that got caught in spam filters when I deleted all junk at once.
I admit I do open some spammy emails because curiosity gets the best of me. Just to see what they are up to. And I can see why some folks fall for these tricks and scams. Some of these emails look professional and are great at spoofing companies we all do business with!
No Subject = Spammer
For the most part, I do not open e-mails where the Subject: field is blank unless I immediately recognize the Sender. Most non-subjected e-mails are spam. Not having a Subject: therefore makes you look spammy and generally will have your e-mail end up in my junk folder misidentified as spam. I get so many e-mails I just don’t have time to open them all to double-check.
Opening the e-mail in of itself is not risky. The risk is clicking on any links within — just don’t do it.
Recently, I had several subject-less e-mails arrive in my spam folder. When I kindly let those who sent me the e-mails know that they should always use a Subject so they don’t look spammy, well, 2 of the 3 didn’t appreciate my advice.
if you were up as late as me – you would be too tired to think of a subject too…
If you are that tired – go to bed and e-mail folks in the morning. Otherwise you risk spam filters sending your e-mail (to me or anyone else) to spam/junk without being read.
The other gave me a hard time and told me that I am “too into Netiquette.” Hmmm….. too late – I’m a member of Netiquette Anonymous – the group of folks who just want to help everyone be aware of how their use of technology can help or hinder them. I can’t help myself! (There is no NA — just kidding. But I do admit I am into Netiquette.)
The third was actually very nice and thanked me because they didn’t know that not including a Subject could mean their e-mail would not be read. One out of three ain’t bad!
Always Create a Fitting Subject
The Subject: field is a huge part of every e-mail you send. Take the time to create a relevant phrase that applies to each e-mail you send. Don’t be spammy!
Here’s a list of a just a few of my Subject related articles for your convenience: