Sick of spam? Who isn't? That's why ISPs and service providers are doing their darndest to decrease the amount of junk email that lands in our inboxes. With that comes false-positives. The "deliverability" of your … [Read more...]
The Right Way to Use Ratings and Reviews
I work on many websites, and have a few of my own, that offer the ability for customers to leave a rating and/or a review. Over the years, I've witnessed a degradation of using the review process properly. When a website … [Read more...]
When to Send a “Thank You!” Email
This week I received an inquiry about those "silly Thank You emails" and how to make them stop. Who would have thought that one would complain about being thanked. Well it's happening -- more often than you may think. … [Read more...]
Beware of Sophisticated Email Phishing
Just when you think you've seen it all -- the scammers take it up a notch. Over the years, I've watched how those with nefarious motives have evolved to try and trick email recipients for various reasons. Some want to … [Read more...]
True Friends Reply to Emails
Do you have folks that you email -- and crickets? Then, maybe, a couple weeks later -- they reply. In some cases ignoring the content of your email to comment on what they want to write about. Clearly your … [Read more...]
Email Tone is Critical
When it comes to your emails you don't have the tone of your voice. But don't underestimate the fact that those on the other side of the screen will read tone into your email. Based on the efforts you make. Which includes … [Read more...]
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